Jonathan Del Gatto
Jonathan Del Gatto is a leader and advocate for the video production industry, known for his candid conversations about the business behind the craft and what it takes for filmmakers to build lasting, profitable careers.
Through Director’s Cut, he helps video professionals move from freelancer to founder by clarifying their positioning, building client pipelines, and building systems that lead to consistent, high-quality work.
His perspective is grounded in more than 25 years as an editor, director, and producer, where he built two multimillion-dollar companies and created work for brands like Budweiser, Nike, and Microsoft.
That work earned recognition at Cannes, the Effies, and the Clios, and is part of the permanent collection at the Museum of Modern Art.
He is also the founder of Brighter, a production company built to challenge the inefficiencies of traditional advertising production and deliver high-quality work through a more modern, streamlined approach.
Today, he speaks, writes, and teaches about the future of video production and how creative professionals can build sustainable, profitable careers.
BUDWEISER
CLARINS
SPOT PET
MOTOROLA
RAMONES: Too Tough to Die
COKE
Available For:
Coaching
Podcast Interviews
Industry Panels
Workshops
Conference Speaking
Guest Lectures
Production
Conversations About the Business of Video
Director’s Cut is a platform created by Jonathan Del Gatto focused on the future of creative careers in video production.
Through weekly conversations, workshops, podcasts, and live meetups, Jonathan works with filmmakers, editors, directors, producers, and small studios on the real business challenges behind the craft: positioning, client relationships, pricing, marketing, systems, and building sustainable careers.
What started as a small community has grown into an ongoing conversation around how creative professionals adapt in a rapidly changing industry.
As the traditional freelance model continues to shift, Director’s Cut explores what comes next: helping creative professionals move from inconsistent project work toward clearer positioning, stronger business systems, and more sustainable careers.
Podcast Appearances
Jonathan Del Gatto is available for podcast interviews, webinars, panels, and conversations about the changing business of video production.
He has been featured on Respect the Process, along with industry webisodes and editorial features with MNTN (Connected TV) and Backstage. He also hosts a weekly meetup for video professionals and leads monthly webinars focused on the business side of creative work, and will be appearing on the Hunter.io Podcast.
Jonathan brings a direct, experienced, and often outspoken point of view shaped by more than three decades inside commercial production, editorial, directing, and creative business building. No fluff, just what works, from experience.
Featured on
Conversation Topics
The business of being a video creative
Why talented filmmakers struggle to build consistent income and what actually changes when they start thinking like business owners.
Breaking past the agency model (direct-to-brand)
How video professionals are building direct relationships with brands, why Jonathan shifted his own company to a fully direct-to-brand model nearly five years ago, and the marketing systems that now drive consistent work.
From freelancer to founder
The shift from chasing projects to building a sustainable, repeatable business.
The evolution of commercial editing
What’s changed from the 1990s to today and what editors and directors need to understand now to stay relevant.
Audience
Best for audiences of filmmakers, editors, directors, producers, and small studio owners who want more consistent work, better clients, and a clearer path to building a real business in video production.